To add your business information to Google Maps, Search, and other Google properties, create a Google My Business listing (or get access to one, if it exists).
Use Google My Business for free to manage how your business information appears across Google, including Search and Maps. Follow the steps below to add or claim your business listing:
It’s important to have access to your business page on Google to make sure that all of the information is correct and up to date for all of your customers to see such as phone number, address and business hours. You also want to have access to the page in case anyone leaves a review of your business. You want to be notified when someone leaves a review so you can respond to it in a timely manner.
Having all of your business information up to date will benefit your organic search results.
How Google sources business information
There are four main sources of information that you may see in your business listing:
- You: Information you’ve added about your business. You can add, edit, and remove this information as it changes to keep customers up to date and showcase your products and services. Learn how to manage your business information
- Your website: Information from your business’s official website.
- Users: Information from people who use Google services. Google gets a wide variety of information about businesses from its users. Your business listing is updated when someone takes an action like leaving a review, uploading a photo, or reporting a problem. This user-generated information includes reviews, popular times, and photos.
- Third-party sources: Information from other places online. If Google finds information about your business that could be helpful to customers, it may be added to your listing. This can include links to social profiles, restaurant menus, and hotel amenities.
Information in local search results
Google uses business information to help surface relevant local search results across Google, such as in Google Maps and Search.
For example, if you own a hair salon your listing may appear in local search results for people who search for “salons near me” or “salons open now” because you’ve provided information that includes your address and hours. Learn more about local search results